Webinar // How To Find High-Paying Clients

We’ve talked about strategies to find new clients and work on a variety of social media platforms, including Twitter and LinkedIn…

But how can you guarantee that your new client will pay you well? Even looking at job boards can be discouraging at times when it seems like clients want to hire freelancers, but only for low rates.

In this one-hour webinar, our guests Charley Locke and Jessica Estrada join TWC to share their strategies on how they find and strategically target higher-paying clients. We discuss the benefits of cold-pitching versus working within your network, and whether or not you should list your rates in an introductory email. (And it’s worth defining here that we’ll consider anything above $100 an hour to be ‘high-paying.’ )

Charley Locke is a writer, editor, and producer who largely covers young people for publications including The New York Times Magazine, The Washington Post Magazine, and ACLU Magazine. She also regularly writes for clients like Quartz Creative, Hello Sunshine, and IDEO; works on podcasts from Pineapple Street Studios, At Will Media, and Tooley Productions; and contributes to Wildsam guidebooks about California. Learn more about her work at: https://charleylocke.com/

Jessica Estrada is a writer, journalist, and editor based in Los Angeles. She reports on various topics, including wellness, mindfulness, mental health, spirituality, beauty, fashion, and celebrity news for Well + Good, Refinery29, Byrdie, The Zoe Report, Bustle, Elite Daily, The Knot, Cosmopolitan, The Cut, and more. In addition to editorial work, she’s also created content for numerous brands including Facebook, Nike, Ticketmaster, Rose Inc, Vital Proteins, Ritual, Hero Cosmetics, and many more. Find more information about her work at estradajessica.com.

This download includes an audio recording of the event. To receive a video version, email thewriterscoop2@gmail.com.